Creating a scalable media platform for a growing global sports league.

LIV Golf’s Media Hub is a CMS-driven platform designed to support global tournament coverage, providing journalists and stakeholders with access to schedules, media assets, and event information across a multi-event season. The platform operates in a live environment where accuracy, clarity, and speed are critical.

The existing system lacked structure and consistency, making it difficult to manage content reliably across events and increasing the risk of errors during live tournament conditions. I led the redesign and migration to Framer, defining a scalable system built around a single event template and a governed set of components. This included structuring how content is organized, how modules behave across different contexts, and how information is surfaced consistently across pages and surfaces.

The result is a structured, CMS-driven platform that supports real-time updates and consistent content delivery under live tournament conditions, replacing a fragmented system with a reliable foundation for ongoing events and future expansion.